Sailor Jerry

Sailor Jerry was an exacting craftsman. His tattoos were precise, bold and flawless. Even the riggings on his clipper ship tattoos were nautically accurate. They craft they’re rum to a similar standard, going out of their way to find the best Caribbean rums to make Sailor Jerry Spiced Rum. The ones that make the cut are blended together to create the ideal base for the unmatched recipe of natural spices.


Jack Daniels

The Jack Daniel Distillery is the oldest registered distillery in the U.S., and it's where every drop of Jack Daniel's Tennessee Whiskey is still made today. Jack Daniel's Tennessee Whiskey is a completely natural product. It is crafted from pure, iron-free spring water, yeast, and 100% natural whole grains: corn, rye, and barley malt. We make our whiskey with care just as it has been made for the last seven generations. If Mr. Jack were here today, we’re pretty sure he’d approve.


amarokAmarok Tattoo Studio

Amarok Tattoo Studio is located in downtown Fargo's historic central business and arts district - a vibrant commercial area filled with unique small businesses, one-of-a-kind restaurants, and the city's best entertainment - all outside their front door. Amarok Tattoo is a private studio that focuses on providing the highest quality tattoos, performed by the best artists, within a comfortable environment.


No Coast Tattoo

No Coast Tattoo, located in the heart of historic Downtown Fargo, ND, is the regions premier tattoo studio. With 40 plus years of combined experience from walk-ins to large scale custom pieces, you’re sure to find the right art for your canvas. We take pride in offering a professional, sterile environment for the comfort and safety of our clients. Swing by the shop say hello, and see why No Coast Tattoo has the professional respect you and your body deserve.


Zoltar Tattoo

Fargo’s newest tattoo shop!!! Zoltar Tattoo will reside in THE Fargo Brewing Co. and we hope to be opening our doors just after Roughrider is finished. Once completed we hope to be a central point to Fargo’s new Uptown artistic district. Our artists have extensive portfolios filled with award winning pieces. We take the process of creating one-of-a-kind pieces for our clients and turn it into lasting relationships. We pride ourselves on getting to know our clients to give them the best experience and tattoos possible.

Pure Performance

Pure Performance’s “full service” motorcycle shop services and repairs Harley Davidson, Victory, Indian, Meteric Cruisers, and Sport Bike Series. Along with motorcycles, they also supply tires and accessories for ATV/UTV. Pure Performance does everything from simple service to full rebuilds. Whether it’s new tires, scheduled service, repair, or custom modifications, they will offer you professional and expedient service.  Their team of mechanics have over 30 years of combined professional experience and a lifetime of riding.


Motorheadz Boutique

Want to stand out and stop looking like everyone else in town? Motorheadz Boutique is the place for motorsports apparel, accessories and jewelry, helping you find the right 'gear'! True boutique style with many Midwest designers and a few national ones that truly limit their pieces to assure you an original look!  Get your items before they are gone, as they change daily!


Harley Davidson

Throughout the world, Harley-Davidson unites people deeply, passionately and authentically. From town to town and country to country, H-D’s ideals of freedom and self-expression transcend cultures, gender and age. Being recognized as an iconic brand is gratifying, but igniting the fire within people on the many roads of the world is what we are all about.



Simply put, Sisufab is a company that values determination, creativity and precision. Owner & builder, Joe, is a Motorcycle Mechanics Institute graduate in Harley Davidson Early & Late Model and Honda Hontech programs. He has Harley Davidson dealership experience and factory training. Joe recently completed Triumph Motorcycle technician training and extensive training with Indian Motorcycles. With over 12 years of experience in the powersports industry, Joe has become skilled in performance upgrades and custom fabrication.



Every Biltwell product will be engineered and manufactured and priced to meet standards of function, performance and value that make sense in the real world. Simple, honest and high-quality motorcycle parts and accessories that anyone can afford, and that everyone will be proud to use and own. At Biltwell, quality counts.


Abate of ND

ABATE of North Dakota is a not-for-profit, social membership-driven, organization dedicated to preserving motorcyclists' freedom of choice and freedom of the road. Our main goal is to promote motorcycle safety, awareness, training and protect the rights of motorcyclists everywhere.


Summit Brewery

Way back in 1986, before craft brewing was even cool, Summit Brewing Company Founder and President Mark Stutrud set out in St. Paul, Minnesota, to make craft beers inspired by old-world brewing traditions and ingredients. Over 30 years have passed since he first brewed our flagship Summit Extra Pale Ale, and it’s safe to say he freaking nailed it.


Element Hotels

Surrounded by bustling commercial development and tranquil parks, Element Fargo ensures balanced stays. Nearby are historic downtown Fargo, Microsoft’s second-largest campus in the country, West Acres Mall, and Hector International Airport (FAR). Our state-of-the-art fitness center, refreshing pool, and healthy food options all help you be at your best. Bright and open multi-purpose public spaces are inspiring settings for work, play, socializing, and unwinding. Our open-flow guest rooms are designed to meet all your needs, with fully-equipped kitchens, the signature Heavenly® Bed, and more, all thoughtfully arranged to rejuvenate you for work or play.


Lil’ Evil Inkorpor8ted

Lil’ Evil Inkorpor8ted was established to assist real enthusiasts in the design, fabrication, and completion of their custom American V-Twin motorcycle dreams. They have over 20 years of custom motorcycle industry experience in distribution, manufacturing, bike building and drag racing. Lil’ Evil believes in high end quality from parts to labor to create a bike that stands up to every client’s standards.


Get Tickets

Weekend & single day passes are on sale now! Order online or in person at Tickets300 (302 N University Dr, Fargo), Harley Davidson Fargo (701 Christianson Drive West, West Fargo), Amarok Tattoo Studio (10 8th St N #200, Fargo) and No Coast Tattoo (515 3rd Ave N, Fargo). Tickets will also be available at the door during the event. ($5 tickets available for kids ages six and under only at the door.)